From early pink blooms on the Izu coast to late petals in Hokkaido, here is how Japan's spring festivals follow the blossoms north.
Published October 21, 2026 at 11:48 PM JST | By Tokyo Paul
Quick answer: A sakura matsuri is a cherry blossom festival, usually held in a park, castle ground or riverside for the length of the bloom. Festivals start with Kawazu cherries in February, move through Tokyo and Kyoto in late March and early April, and finish in Hokkaido in May. Dates follow the blossoms each year, so confirm them on the local tourism site before booking.
Almost every town with a notable cherry tree holds some kind of spring event, which means choosing among hundreds of festivals can feel overwhelming. The best way to plan is to think in terms of timing and setting, since the bloom travels from south to north and from low ground to high ground. This guide introduces a handful of well-known festivals, each with its own character, and explains what visitors typically find: lantern-lit avenues, castle moats scattered with petals, food stalls and traditional dance. It also offers simple planning advice for fitting festivals into a trip.
The word matsuri means festival, and a sakura matsuri is a seasonal celebration built around the blossoms. Most are not single-day religious ceremonies. They are weeks-long events that run for the period the trees are expected to flower, often with a park open to all and special features added after dark.
Typical elements include lanterns or lights along the paths, food stalls selling seasonal snacks, picnic areas, and sometimes performances or local markets. The exact program differs from place to place, and some parks add paid viewing areas during the busiest days. Since the schedule follows the weather, organizers usually announce dates a short time ahead and update bloom status on their official pages.
The year's first big cherry festival takes place in Kawazu on the Izu Peninsula in Shizuoka Prefecture. It usually runs from early February through March, because the local Kawazu cherry is an early-blooming variety with large petals and bright pink flowers. About 850 trees line a road of roughly four kilometers beside the river, and the blossoms last for about a month.
The festival has food stalls, a free riverside foot bath and evening illumination. From Tokyo Station, the Odoriko limited express takes roughly two and a half hours to reach Kawazu Station. This is a good choice for travelers who visit in winter or very early spring and want to see pink blossoms well before the main season.
In the capital, the best-known gathering is the Ueno Sakura Matsuri in Ueno Park. About 800 Somei Yoshino trees line the main path, and about 800 hanging lanterns light the avenue during the festival. It usually spans the second half of March into early April, shifting with the bloom, and hundreds of thousands of people visit each day in the peak.
The park began as the grounds of Toeizan Kaneiji temple, where members of the Tokugawa family are buried, and the avenue was celebrated in a haiku by Matsuo Basho. Ueno Station is a short walk away, which makes this an easy first festival. Visitors who want fewer people can go on a weekday morning, and anyone planning to picnic should bring a waterproof sheet and follow the park's rules on rubbish.
Kyoto's spring celebration is a stage show rather than a park event. The Miyako Odori, whose name means Dances of the Old Capital, is performed by the geisha and maiko of the Gion Kobu district and is sometimes called the Cherry Blossom Dances. It runs through April, during the height of the blossom season.
The performances date back to 1872, the year of the Kyoto exhibition. Seating ranges from inexpensive tatami floor spots to reserved seats that include a small tea ceremony beforehand. It pairs well with a daytime walk to cherry spots in the city, though tickets are best arranged ahead of time through official channels.
In the mountains of Nagano, the castle ruins of Takato hold a festival in early to mid April. Around 1,500 cherry trees fill the park, and the site is listed among Japan's top 100 cherry blossom spots. More than 120,000 visitors come during the bloom.
The park has paid viewing areas during the festival, with separate prices for adults and children and a higher rate on peak weekends, and it is free outside the festival. Because rates and dates can change, visitors should look at the town's official site before traveling. The setting, with old castle ground and a ring of pink trees, makes it a favorite with photographers.
Further north, Kakunodate in Akita is known for its samurai district, where weeping cherry trees droop over old residences. The nearby Hinokinai River embankment is lined with more than 400 cherry trees along about two kilometers, forming a tunnel of blossoms. The trees are believed to date from around 1656, and the festival runs from about the third week of April into early May, drawing more than a million visitors a year.
Hirosaki Park in Aomori has about 2,600 cherry trees of more than 50 varieties, and the Hirosaki Cherry Blossom Festival takes place from late April to early May. Hirosaki Castle is the only surviving Edo period castle tower in the Tohoku region, and the highlight is hana ikada, or flower rafts, when fallen petals cover the castle moat. Gardeners manage each tree individually, which keeps the old park in beautiful condition.
Hokkaido's cherry season comes last, in late April and May. Matsumae Park, in the far south of the island, has more than 10,000 cherry trees of more than 250 varieties, so early, mid and late bloomers stretch the season from late April to late May. The Matsumae Sakura Festival is centered on Matsumae Castle and the park has been lit in the evenings during the festival in past seasons.
Hakodate's Goryokaku Park, shaped like a five-pointed star, has about 1,500 trees, mainly Somei Yoshino, and is lit in the evenings for a couple of weeks during the bloom. It is often at its best around Golden Week. Together the two sites show how the northern festivals reward travelers who arrive when the rest of the country has finished.
Choose festivals by the date you can travel, since the blossoms move from south to north over several months. Visitors in February can aim for Kawazu, those in the last days of March can choose Tokyo or Kyoto, early April suits Nagano, and late April and May suit Tohoku and Hokkaido. Many people like to combine a festival with a nearby castle or onsen town.
A few habits help every visit. Check bloom reports on the official tourism site before you book, expect crowds on weekends, bring layers for cool evenings and carry your trash home when bins are limited. Respect fences around trees, since roots are delicate. If you see a food stall you like, try a seasonal snack such as hana dango or sakura mochi, and enjoy the unhurried feeling of a festival that exists simply to celebrate spring.
Want to go deeper? Tokyo Paul's book Japan Cherry Blossom Photobook is available on Amazon.
Sakura means cherry blossom and matsuri means festival, so a sakura matsuri is a cherry blossom festival. These events usually take place in parks, castle grounds or riverbanks for the length of the bloom, often with lanterns, food stalls and evening illumination.
The Kawazu cherry festival in Shizuoka Prefecture is among the earliest big events, running from early February through March. Kawazu cherries bloom bright pink weeks before the main Somei Yoshino season, and Okinawa has even earlier cherry viewing in January.
Tohoku festivals such as Hirosaki and Kakunodate usually run from late April into early May. Hokkaido festivals, including Matsumae and Goryokaku, follow in late April and May. Dates shift each year, so check the local tourism site before you travel.
To explore further, see Hirosaki Park Cherry Blossom Season (Japan National Tourism Organization), Kakunodate (Japan National Tourism Organization) and Takato Castle Ruins Cherry Blossom Festival.
More guides from Tokyo Paul: Hirosaki Cherry Blossom Festival: Blossoms at Hirosaki Castle, Yozakura: Night Cherry Blossom Viewing and Where the Lights Shine and When Do Cherry Blossoms Bloom? Region by Region from Okinawa to Hokkaido.